5:00 – 9:00 pm |
Set up for exhibitors and sponsors |
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6:00 – 7:00 pm |
Welcome reception and registration – in Grove Room |
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Tuesday, May 17 |
7:00 am |
Continental breakfast |
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8:00 am |
Welcome and Opening Remarks |
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8:15 am |
Keynote Presentation
Marketing Challenges in an Age of Product Differentiation
Thomas Karst, Senior Editor
The Packer |
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9:00 am |
Update on the Food Safety Modernization Act
Michael McCartney, Managing Principal
QLM Consulting |
 |
9:30 am |
Exhibitor introductions |
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9:45 am |
Break with exhibitors |
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10:15 am |
Role of Packaging in Enhancing Marketing and Brand Recognition for Fresh Produce
Dr. Paul Singh, President
Packaging Forensics Associates, Inc. |
 |
10:45 am |
Keynote Presentation
Building a Global Grape Brand
Gordon Robertson, Executive Vice President
Sun World International LLC |
 |
11:15 am |
Panel Discussion
Role of packaging design in marketability of fresh produce (sustainability, marketing/branding, and quality) |
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11:45 am |
Lunch – in Monterey Terrace |
|
1:00 pm |
Keynote Presentation
Global Trends Driving Packaging
Bruce Peterson, President
Peterson Insights, Inc. |
 |
1:30 pm |
Support Your Brand’s Freshness through quality Cold Chain Management
Rao Mandava, CEO and President
Inteligistics, Top 10 finalist company in the latest Forbes AGTech |
 |
2:00 pm |
Intelligent Packaging for Fresh Produce
Shehbaz Singh (Ph.D.), Principal Scientist
Apio Inc |
 |
2:30 pm |
Specifications Impact the Value Chain
Matthew Wright, Cofounder and President
Specright |
 |
3:00 pm |
Break with exhibitors |
|
4:00 pm |
Is your Brand a Trademark to Trustmark?
Robert Verloop, Executive Vice President of Marketing
Natureripe |
 |
4:30 pm |
Panel Discussion
Trends in Fresh Produce Packaging (Safety, Technology, standardization, eCommerce) |
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6:00 – 8:00 pm |
Reception – in Oak Tree Room |
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Wednesday, May 18 |
7:15 – 7:30 am |
Lobby breakfast to go
Bus departs for tours from front entrance of hotel.
Please remember to dress warm as the cooling rooms and morning air are cold |
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8:00 – 10:00 am |
Field Tour 1: Learn how iTrade’s Item Level traceability solutions make it easy for [California Giant’s] consumers to interact directly with their growers and deliver their brand promise |
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10:30 – 11:30 am |
Field Tour 2: Case level traceability from field to retailer at Tanimura & Antle |
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12:00 – 1:00 pm |
Lunch |
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