| Monday, May 16 | ||
|---|---|---|
| 5:00 – 9:00 pm | Set up for exhibitors and sponsors | |
| 6:00 – 7:00 pm | Welcome reception and registration – in Grove Room | |
| Tuesday, May 17 | ||
| 7:00 am | Continental breakfast | |
| 8:00 am | Welcome and Opening Remarks | |
| 8:15 am | Keynote Presentation Marketing Challenges in an Age of Product Differentiation Thomas Karst, Senior Editor The Packer |
 |
| 9:00 am | Update on the Food Safety Modernization Act Michael McCartney, Managing Principal QLM Consulting |
|
| 9:30 am | Exhibitor introductions | |
| 9:45 am | Break with exhibitors | |
| 10:15 am | Role of Packaging in Enhancing Marketing and Brand Recognition for Fresh Produce Dr. Paul Singh, President Packaging Forensics Associates, Inc. |
|
| 10:45 am | Keynote Presentation Building a Global Grape Brand Gordon Robertson, Executive Vice President Sun World International LLC |
|
| 11:15 am | Panel Discussion Role of packaging design in marketability of fresh produce (sustainability, marketing/branding, and quality) |
|
| 11:45 am | Lunch – in Monterey Terrace | |
| 1:00 pm | Keynote Presentation Global Trends Driving Packaging Bruce Peterson, President Peterson Insights, Inc. |
|
| 1:30 pm | Support Your Brand’s Freshness through quality Cold Chain Management Rao Mandava, CEO and President Inteligistics, Top 10 finalist company in the latest Forbes AGTech |
|
| 2:00 pm | Intelligent Packaging for Fresh Produce Shehbaz Singh (Ph.D.), Principal Scientist Apio Inc |
|
| 2:30 pm | Specifications Impact the Value Chain Matthew Wright, Cofounder and President Specright |
|
| 3:00 pm | Break with exhibitors | |
| 4:00 pm | Is your Brand a Trademark to Trustmark? Robert Verloop, Executive Vice President of Marketing Natureripe |
|
| 4:30 pm | Panel Discussion Trends in Fresh Produce Packaging (Safety, Technology, standardization, eCommerce) |
|
| 6:00 – 8:00 pm | Reception – in Oak Tree Room | |
| Wednesday, May 18 | ||
| 7:15 – 7:30 am | Lobby breakfast to go Bus departs for tours from front entrance of hotel. Please remember to dress warm as the cooling rooms and morning air are cold |
|
| 8:00 – 10:00 am | Field Tour 1: Learn how iTrade’s Item Level traceability solutions make it easy for [California Giant’s] consumers to interact directly with their growers and deliver their brand promise | |
| 10:30 – 11:30 am | Field Tour 2: Case level traceability from field to retailer at Tanimura & Antle | |
| 12:00 – 1:00 pm | Lunch | |